About Us
Our Company
Woop Hygienetec Private Limited. is a forward-thinking startup dedicated to revolutionizing menstrual hygiene management in India. Founded in 2021, our mission is to provide an end-to-end solution to address the existing period crises faced by over 70% of the female population in the country. We recognize the critical importance of breaking the barriers of myths, affordability, accessibility, and appropriateness surrounding menstrual hygiene.
Our Vision
Our vision is to create a society where every woman and girl can manage her menstrual health with dignity and confidence. We aim to eradicate the stigma associated with menstruation, ensuring that every female has access to affordable and appropriate menstrual hygiene products and education.
Challenges Addressed
Low Awareness
Woop Hygienetec focuses on raising awareness about menstrual health, debunking myths, and fostering open conversations to eliminate the stigma associated with menstruation.
Affordability
We understand the financial constraints faced by many women. Our commitment is to produce high-quality sanitary napkins at an affordable price, ensuring that cost is not a barrier to proper menstrual hygiene.
Accessibility
We are working towards establishing a widespread distribution network to make our products easily accessible to women across urban and rural areas, reaching even the most remote regions.
Appropriateness
Woop is dedicated to researching and developing products suitable for the diverse needs of women, considering factors such as comfort, absorption, and eco-friendliness.
The 4 A's Framework
MenstrualCare Solutions identifies and tackles the 4 A’s – Awareness, Affordability, Accessibility, and Appropriateness. Through comprehensive educational programs, cost-effective product offerings, strategic partnerships, and a robust distribution network, we aim to address these key challenges systematically.
Environmental Responsibility
We are also conscious of our environmental impact. Woop Hygienetec is committed to developing eco-friendly products and promoting responsible disposal mechanisms to minimize environmental degradation.
Social Impact
Our startup is driven by a social impact model, aiming to improve the overall health and well-being of women and girls in India. We are committed to addressing the alarming statistic that more than 27% of girls drop out of school upon reaching menarche due to inadequate menstrual hygiene facilities.
Partnerships and Collaborations
To achieve our vision, we actively seek partnerships with NGOs, government bodies, educational institutions, and healthcare providers to create a collaborative ecosystem focused on menstrual health and hygiene.
Join Our Movement
Woop Hygienetec Pvt. Ltd. is not just a business; it’s a movement dedicated to empowering women and girls by providing holistic solutions to the menstrual challenges they face. By addressing the 4 A’s and promoting awareness, affordability, accessibility, and appropriateness, we aspire to contribute significantly to the overall well-being of women across India. Together, we envision a future where menstruation is no longer a source of shame or limitation but a natural and dignified aspect of every woman’s life